Melanie Watson Design logo
Melanie Watson Design logo

Rochester Women’s Network
‘W’ Award Event Collateral

June 28, 2018

I’m a member of Rochester Women’s Network, a local networking organization for professional women that was founded in 1978. It’s the largest of its kind in the country. One of their signature events is a dinner to celebrate their annual Women Inspiring Women Award, or the ‘W’ Award. This prestigious award is presented to a woman in the community who goes above and beyond to help further the personal and professional growth of women.

6 Tips to Improve Your DIY Graphic Design from a professional graphic designer

June 14, 2018

When a business owner needs new pieces of marketing collateral created, my first response will always be to suggest a professional graphic designer like me. But I understand sometimes that isn’t possible or cost-effective. For those moments when you’re on your own, here are six tips to help your project look more professional.

6 Reasons to Invest in a
Professional Brand Designer

December 14, 2017

These days there are a lot of websites offering logo designs on the cheap. It may seem tempting to use one of these to save money, especially when you’re starting out. But the benefits of working with a professional on your branding far outweighs the cost difference. Below I’ve put together the five main reasons why you should invest in your branding by hiring a professional designer.