Drummergirl Marketing

A Rochester-based marketing agency that approaches integrated marketing in a holistic way

Alecia’s young company was ready for a professional identity. Her brand needed to represent both her knowledge and experience in marketing and her slightly quirky personality. After working through my Brand Clarity Session, we were both much clearer on her goals and who she was looking to help the most—small business owners who need to focus on their business and not their marketing. The icon for her brand began as a sketch that represented Alecia’s love of music and her background as a jazz drummer, while the font choice and star accents brought a professional, yet quirky feel to the logo.

Services: Brand Clarity Session, Branding, Custom Pattern